Make Careers in Public Relations Department

By:-  M. Jawad Amin

Public relation department is key of any business success. This department bridges between producer and consumers.It is the responsibility of the Public relations department to manage the communication with the media, consumers, employees, investors, and the general public. This department provides attractive salary packages . Personality building is key to success  along with knowledge. practical experience makes it more prominent. They are considered the spokespeople for the company. They will often write press releases to promote new products or to keep the investment community informed of business partnerships, financial results, or other company news. If they are based out of media relations they will spend their time responding to information requests from journalist or pitch stories to the media and analysis the progress.PR department makes relations with media to create better campaign for promotion of business

Job Description:

A Public Relation Specialist prepares and disseminates information regarding an organization through newspapers, periodicals, television and radio and other forms of media.They are responsible for PR activities within communications departments of larger organizations, and responsibilities are similar to what account executives handle within PR agencies. Responsibilities include writing press releases, speeches or op-ed pieces, planning special events, representing their company at press conferences and trade shows, tracking trends, and looking for opportunities to receive media coverage.

Average Salary:

Average salary in this department is $35,946. It's reported that more than 50% of Public Relation Specialist earn between $31,764 and $39,886.

Education/Experience Requirements:

A Bachelors degree with 0-2 years of field experience.

article source :- about.com